Monday Dec 12, 2022

Ep 4 How To Find Your Uniqueness In Sync Licensing with Bryan Nguyen

In this episode we take a deeper dive into custom music and get insights from a label partner. Bryan Nguyen from "Ghostwriter music" (Placements in Man In Black, Ready Player One, The newest Avatar, Mulan and many many more) is not new to the sync space. He talks about his journey to success in great detail, gives you an inside look from the label perspective, negotiating fees, and gives tips about being unique, and how he knows you can do it. He talks about his passion of helping artists to get to where they want, and throws down amazing gems left and right

You do not want to miss this podcast. It is so jam packed with insights.

2:55 From working in retail to full time music

9:00 When Bryan knew he could do music full time

10:20 What editors want- Things you haven’t thought of

13:40 Sync fees, negotiations, and rates labels negotiate

19:15 Negotiating low & high

20:26 What are custom tracks?

24:00 Community and why Bryan is so huge into community

27:20 approaching the sync world with close to nothing

28:00 [gem] Why you have to understand and capitalize on your strengths

38:00 Why the sync world wants your uniqueness

43:20 How composers can get into the movies they want